Pets at Home has launched its annual range of limited-edition poppy accessories, including collar and lead sets and bandanas, to help pets and their owners raise funds for the UK’s largest Armed Forces Charity, the Royal British Legion. 2022 marks the fifth year that the pet care specialist has partnered with the RBL to support its Poppy Appeal.
All profits generated from the products will be donated to the charity to support its vital work providing lifelong support for serving personnel, veterans and their families in need. To date, Pets at Home Group has raised more than £940,000 and is aiming to hit a total of £1m with this year’s campaign.
Lyssa McGowan, CEO of Pets at Home Group, said: “We can’t thank our colleagues and customers enough for their continued support and generosity for our poppy campaign over the years, it’s completely down to them that we’re so close to raising £1 million in total – an incredible milestone. Our poppy range always proves popular with customers, particularly the Poppy Collar Charm, as it’s a really simple way to show support for the Appeal and the amazing work the RBL does with the Armed Forces community.
