Pokemon Legends: Z-A's weirdest but best marketing stunt yet sees real wrestlers, cosplaying as Pokemon, duking it out while Pikachu and Eevee cheer on the violence in the background

Pikachu and Eevee mascots cheer a wrestler on the way to the ring for Pokemon Legends Z-A's crossover with Mexican wrestling promotion CMLL.

Pokemon Legends: Z-A launches in less than a month, and you can bet that the marketing is going to ramp up in a big way from here. But no marketing stunt is going to top the game's sponsorship of a historic Mexican wrestling promotion, which delivered cosplaying wrestlers, the delightful sight Pikachu and Eevee cheering from the sidelines, and even a main event far surpassing WWE's latest.

CMLL hosted "Pokémon Leyendas Z-A: Noche de Leyendas" last night at Arena Mexico in Mexico City. The whole two-hour show was streamed for free on YouTube – in fact, you can still watch it all there – and it's one heck of a spectacle. Many of the wrestlers dressed up in Pokemon-inspired ring gear, and the crowd seriously got into the spirit, too.