“We had a special kind of audience in mind: the Welsh who have never read Barn or Y Faner (two popular Welsh-language publications written in a scholarly tone) but live their lives every day in the natural sound of the Welsh language.” That’s how dramatist Gwenlyn Parry described the target audience of the new BBC Wales soap opera, Pobol y Cwm, which was broadcast for the first time 50 years ago ago, on October 16 1974.
Pobol y Cwm – which means “people of the valley” – is set in the fictional village of Cwmderi, in the Gwendraeth valley, south-west Wales. It was originally filmed at Broadway Studios in Cardiff, then on a purpose-built lot at BBC Broadcasting House, also in the Welsh capital. But since 2011, the programme has been mainly filmed at the BBC’s drama studios at Roath Lock in Cardiff Bay.
BBC Wales’ television service had been in existence for ten years by the time the series was broadcast. Television producer John Hefin felt there was a need for a long drama series in Welsh, which would meet the needs of audiences in the same way as Coronation Street had been doing on ITV since 1960.
