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James Cronin, Professor in Marketing and Consumer Culture Studies, Lancaster University

Plastic packaging could be a greater sin than food waste

Miljan Zivkovic/Shutterstock

Food waste has long been reviled as an immoral, largely preventable feature of our consumer society.

An estimated 4.7 million tonnes of edible food is thrown away by households each year in the UK, according to the Waste and Resources Action Programme, an environmental charity that runs the Love Food Hate Waste campaign. This wastage seems especially wrong at a time when escalating food prices have driven many British households to become reliant on food banks.

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