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Lifestyle
Jonathan Bell

Pininfarina pushes the boundaries with the Pura Vision, a Luxury Utility Vehicle concept

Pura Vision Concept

Automobili Pininfarina is undergoing a transformation from a design house to a car manufacturer in its own right. The company is currently crafting a select number of bespoke Battista electric hypercars at its sites in Cambiano, Italy and Munich, Germany. But what’s next? With only 150 examples of the Battista due to be built, Pininfarina needs a model that takes its novel take on luxury electrification to a wider audience. 

(Image credit: Automobili Pininfarina)
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