FRISCO, Texas — PGA of America CEO Seth Waugh stepped to a podium on Monday, looked back through massive windows at two sprawling golf courses behind him — one designed by architect Gil Hanse and the other by Beau Welling — then turned toward the 500-or-so attentive guests invited to the opening of the organization’s breathtaking new home and smiled.
“Welcome to our field of dreams. Build it and they will come,” Waugh said in his typical wry style. “And in this case, it’s 500 of our closest friends in the future. It’ll be all 28,000 of our PGA professionals and millions of golfers that enjoy this, this land, and all the future players, You know, you realize that in most places that I’ve spent most of my life if we’d done this it might be a blurb in a sports page that we moved our home here.
