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The Economic Times
The Economic Times
Business

PhonePe’s AI strategy: What large enterprises can learn from new-age fintech

AI adoption is entering a more practical phase. For large organisations, the challenge is increasingly about how quickly an idea can move from a business requirement to something customers, employees or merchants can actually use.

New-age fintechs offer some useful lessons here. Their advantage comes from building AI directly into workflows, products and operating processes, allowing teams to remove friction at points where speed can have a measurable business impact.

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