While the middle child often has a tough go of things, the middle model in Philips’ new OLED TV range might just be the pick of the litter. Dubbed OLED909 (or OLED+909), this model improves on the ‘core’ OLED809 model through the addition of brightness-boosting MLA tech (second-gen MLA, in fact) and a Bowers & Wilkins sound system, but it does without the attractive-but-niche floor-standing design of the OLED959, making it more suitable for more people.
Can it do enough to rise above rivals such as the also freshly announced LG G4 and Samsung S95D? We will need to wait until we have a production sample in our dedicated test rooms for a full, independent review before we can say for sure, but it certainly looked like a strong contender when we went hands-on with it at the recent launch event in Barcelona.
