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The Guardian - UK
The Guardian - UK
Lifestyle
Chloe Mac Donnell

Pharrell Williams showcases American western for Louis Vuitton collection

A model presents a creation by Pharrell Williams for Louis Vuitton during men's fashion week in Paris, France.
A model presents a creation by Pharrell Williams for Louis Vuitton during men's fashion week in Paris, France. Photograph: Stéphanie Lecocq/Reuters

While most luxury brands have strict embargoes surrounding new product launches, this week Louis Vuitton’s creative director, Pharrell Williams, took a more laissez-faire approach.

On Tuesday night, during Paris men’s fashion week, Williams officially unveiled his autumn/winter 2024 collection in front of a star-studded audience that included the actors Bradley Cooper and Carey Mulligan, the rapper Lil Yachty and the K-pop band Riize.

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