While most luxury brands have strict embargoes surrounding new product launches, this week Louis Vuitton’s creative director, Pharrell Williams, took a more laissez-faire approach.
On Tuesday night, during Paris men’s fashion week, Williams officially unveiled his autumn/winter 2024 collection in front of a star-studded audience that included the actors Bradley Cooper and Carey Mulligan, the rapper Lil Yachty and the K-pop band Riize.