Pets at Home has announced the start of its plans to buy back £50m worth of shares from its investors.
The Cheshire-headquartered retailer first revealed it would carry out a share buyback programme when it announced its full year results in May.
A share buyback can be seen as an alternative, tax-efficient way to return money to shareholders. Once shares are repurchased they are considered cancelled, but they can be kept for redistribution in the future.