They ask, “Should I buy?” — and ChatGPT answers. Across the world, retail investors are letting AI chatbots into their portfolios, despite regulators insisting these tools aren't yet ready to replace professional advice.
Regulation around AI-assisted investing is still evolving, but nearly one in five retail investors already use such tools to make or adjust portfolio decisions, according to a recent report by trading platform eToro. The report, based on a survey of 11,000 retail investors across 13 countries, did not specify which AI tools were used.
