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Tom’s Guide
Tom’s Guide
Technology
Alex Hughes

'People want to use a lot of AI and don't want to pay': Sam Altman explains controversial new ChatGPT feature

ChatGPT Sam Altman OpenAI Claude Gemini Tom Guide
Phone with Chatgpt logo.

When Sam Altman, CEO of OpenAI, was asked about the likelihood of ChatGPT ever introducing adverts just one year ago, Altman said that he "hates ads" and described them as a "last resort"... well, that last resort has seemingly arrived.

The OpenAI team announced on Friday that it would begin testing adverts, limiting them to ChatGPT Free accounts, and the newly-announced ChatGPT Go (an $8 a month alternative).

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