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The Guardian - UK
The Guardian - UK
World
Caroline Kimeu

‘People should be who they are’: Kenyans embrace genderless fashion

Ashton Laurence, a genderless fashion model in Kenya
‘Growing up, I was bored seeing how men would dress’: Ashton Laurence models genderless fashion in Kenya. Photograph: Shop Zetu Production Team

A growing number of Kenyan labels are embracing genderless fashion, as a younger, more vocal generation calls for greater inclusivity and creativity in clothing designs.

In July, fashion brand Vivo and Bold Network Africa released a vibrant gender-inclusive collection called Zoya X Bold. It is one of a new crop of collaborations showcasing androgynous fashion. Nairobi designer Jamie Bryan Kimani, who launched his brand Sevaria in 2018, exclusively creates genderfluid clothing.

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