New research has discovered that by 2026, a quarter of the world’s internet users (25%) will be spending at least one hour of their day in the Metaverse for work, shopping, education, social, or entertainment.
The report by Gartner, a data insights firm, states that the Metaverse will develop with a fully operational virtual economy enabled by digital currencies and non-fungible tokens (NFTs), impacting every business that consumers interact with every day.
Marty Resnick, research vice president at Gartner, said: “Vendors are already building ways for users to replicate their lives in digital worlds - from attending virtual classrooms to buying digital land and constructing virtual homes, these activities are currently being conducted in separate environments.”
