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Tom’s Hardware
Tom’s Hardware
Technology
Anton Shilov

PC Sales Dropped Nearly 30% in Q1 With Apple the Biggest Loser

HP

IDC reports that diminished demand, surplus stock, and a declining macroeconomic environment all played a role in the significant decline in traditional PC shipments in the first quarter of 2023. Shipments of PCs declined by 29% year-over-year, hurting all PC makers. Yet surprisingly, Apple was hurt the most. 

Global PC shipments totaled 56.9 million, a 29% decrease compared to the same period in 2022, based on initial data from IDC. Analysts believe these results signify an end to the COVID-induced demand period and a temporary revert to pre-COVID trends. Shipments in Q1 2023 were substantially lower than the 59.2 million and 60.6 million units in Q1 2019 and Q1 2018, respectively. 

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