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T3
Technology
Matt Kollat

Patagonia’s CEO just reminded the outdoor industry why authenticity sells

Patagonia Ryan Gellert United Nations Axios
Patagonia's Worn Wear Snow Tour comes to the UK in 2024.

Patagonia has never been the type of brand to shy away from its values.

Last week, CEO Ryan Gellert spoke to Axios about what he sees as a “fear across the business sector,” a hesitation among leaders to speak out on environmental and social issues.

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