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The Guardian - UK
The Guardian - UK
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Sophie Benson

Past the parcel: how the end of free returns will change the way we shop

A woman takes a pic with clothes from online shop.
‘Without free returns on the table, shoppers may think twice about buying clothes purely for social media content.’ Photograph: pikselstock/Alamy

The days of the bedroom fitting room are numbered. Online retail giant Boohoo has become the latest in a string of retailers, including Next, Uniqlo, and Zara, to start charging shoppers for returns. Starting earlier this month, its customers face a £1.99 fee for each return, deducted from their refund. It’s all in the name of tackling the increased costs of shipping, the fast-fashion behemoth says.

Bargain shoppers aren’t very pleased about the news. One person on Twitter declared “the fun is actually over”, summing up the mood. Others lamented the fact that, as with many fast-fashion outlets, the sizing is so erratic they can’t confidently buy just one size per order. Brands such as Zara have brick-and-mortar stores that customers can pop into to try before they buy, but when an online outlet has some problems with inconsistent sizing, customers may feel as if they’re being punished for it.

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