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Fortune
Fortune
Jeffrey Sonnenfeld, Tymofiy Mylovanov, Nataliia Shapoval, Steven Tian

‘Parroting Putin’s propaganda’: The business exodus over Ukraine was no Russian bonanza

(Credit: Vladimir Pesnya - Epsilon - Getty Images)

Sometimes, political reporters without a background in business journalism make egregious errors in their coverage of the business exodus from Vladimir Putin’s Russia–and even fall for the strongman’s Potemkin Village-like economic façade. A recent article, entitled How Putin Turned a Western Boycott Into a Bonanza, wrongly suggested that the historic business exits of over 1,000 multinational companies from Russia have somehow been a huge win for the Russian war effort, while paradoxically suggesting that multinational firms did not really exit. Nothing could be further from the truth.

We write not as mere spectators but as some of the leaders who helped catalyze this unprecedented business exodus from Russia. (Although the New York Times article names the first author extensively and egregiously omits the prominent role played by the Kyiv School of Economics (KSE) in chronicling the business exodus and continuing to encourage companies to exit today).

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