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The Guardian - UK
The Guardian - UK
Lifestyle
Jess Cartner-Morley

Paris v Milan: let battle commence for Europe’s fashion capital crown

Illustration of catwalk models outlined by the colours of the French and Italian flags
In an unstable world economy, fashion is proving to be a lucrative game. Composite: Guardian Design/Getty Images/Shutterstock/SGP/ipa-agency.net

Over coffee at the Pasticceria Marchesi, aperitivi at the Armani hotel’s rooftop bar and spaghetti carbonara at the cult restaurant La Latteria, fashion’s top brass have gathered to gossip, network and peacock ahead of Milan fashion week kicking off on Wednesday.

In Paris, where the shows are still over a week away, the vast marquees needed to house 1,000-strong audiences are being built, and seating plans painstakingly drawn up and feverishly amended. Industrial quantities of champagne are being put on ice.

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