A logo of the French soccer club Paris St-Germain (PSG) is seen during the media presentation day at the PSG Campus in Poissy, west of Paris, France on July 05, 2023. Artist Benjamin Benichou, who uses generative AI in his work, will showcase match posters of PSG in seven matches of the current Ligue 1 soccer league season. MUSTAFA YALCIN/ANADOLU AGENCY VIA GETTY IMAGES.
Paris Saint-Germain F.C. (PSG) has partnered with Crypto.com for a project aimed at developing AI-generated non-fungible token (NFT) match posters.
The agreement comes three years after the football club inked a licensing deal with NFT fantasy sports game Sorare.
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