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Euronews

Jean-Philippe Liabot

Paris on alert as China’s JD.com targets French retailer Fnac Darty

JDcom China European Union e-commerce Daniel Křetínský France the French Alibaba Economy Europe

After Shein, Temu, and Alibaba, another major Chinese online retailer is making inroads into France: JD.com. The e-commerce heavyweight has set its sights on Fnac Darty, one of France’s best-known cultural and electronics retailers.

In late October, JD.com also launched its JoyBuy shopping platform in France and several other European markets, positioning itself to compete not only with other Chinese platforms but with Amazon, which still dominates online retail in the region.

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