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Creative Bloq
Creative Bloq
Technology
Daniel John

Pantone's Colour of the Year is giving me the ick

Pantone Mocha Mousse.

Like death and taxes, the December announcement of Pantone's Colour of the Year is one of life's certainties. Each year the colour authority reveals the hue set to dominate the twelve months ahead – as well as announcing a bunch of products in said shade, naturally. Last year's colour, Peach Fuzz was a somewhat bodily affair. And so is this year's, although this time it's perhaps not quite as intentional.

The colour Pantone has excreted selected for 2025 is Mocha Mousse, a shade of brown that "nurtures us with its suggestion of the delectable qualities of chocolate and coffee, answering our desire for comfort." But if your initial reaction to the colour was actually one of discomfort, you're not alone. You don't need a PHD in colour theory to see what it resembles.

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