The shift towards digital photography in the early 2000s opened up many exciting doors for creatives. In 2011 Jamie Beck and Kevin Burg invented the cinemagraph – a still image with minor moving elements, fusing together ‘cinema’ and ‘photography’.
This isn’t simply just a short video clip, a large portion of the frame would remain completely still, but with moving elements carefully blended in. This could be grass blowing in a breezy field, or a person pouring a cup of tea with only the tea coming out of the spout in motion.
