Back in 2023, Overwatch harnessed the dread power of K-Pop, releasing a collaboration with Le Sserafim that included a debut song, five hero skins, and a new game mode. A lot has changed in the last couple of years, but one thing that has stayed steadfast is the Overwatch team's love for K-Pop collaborations, as we'll be getting a whole new Le Sserafim event next week.
"When it comes to returning collaborations, we never say never," Aimee Dennett, associate director of product management, tells me. "We don't want to bring something back just for the sake of bringing something back, but there's no prior collaboration where we'd say, 'Oh, we'll never do that again.'"
