A new study has revealed that over half of British nationals get stuck in what experts call a “holiday photo perfection loop”, with the average holidaymaker now pressing the shutter multiple times in an effort to get the perfect shot.
The survey, conducted by Popsa, the folks behind the namesake photobook curation app, highlighted that of the 2,000 adult respondents, 54% said they have between 2 and 3 attempts at getting the “right” image, while 31% said they shoot at least 4 frames.
