Outdoor advertising operator 75Media is moving into Scotland with the acquisition of 122 new billboard sites, including Scotland’s largest roadside advertising structure, the M8 Tower in Glasgow.
The company’s expansion into Scottish territory comes as part of its long-term partnership with Wildstone, one of Europe’s largest providers of outdoor media infrastructure.
As well as the M8 Tower, 75Media will now operate the Edinburgh Airport Tower, which when combined, should offer brands almost 2.5 million impacts a fortnight in Scotland’s busiest roadside locations.
