'Our resolve is unwavering and should not be tested': Major union SAG-AFTRA breaks glass on big red strike button as negotiations continue on voice actor AI protections

SAG-AFTRA image header on announcement of strike authorization approval.

In September of last year, voice acting members of the SAG-AFTRA union—which represents a broad swathe of over 160,000 performing professionals across the industry—voted overwhelmingly to approve a strike.

This came after an Interactive Media Agreement with SAG-AFTRA expired in 2022, after being extended for two years—one of the reasons why a new agreement has not yet been reached? A slightly impactful new piece of technology called generative AI.