Ever since Phil Spencer retired and she was brought on as the new Xbox CEO, Asha Sharma has made several major changes within Microsoft's gaming brand — including several high-level leadership shuffles as she solidifies the team that will herald "the return of Xbox" and help her achieve her vision for the future of the gaming division.
A second wave of leadership hires and promotions came on Wednesday, with Sharma bringing three new executives into the fold at Xbox. These include the "widely respected" and well-known game industry analyst Matthew Ball as Xbox's new chief strategy officer, Microsoft's chief vice president of Azure OpenAI and AI infrastructure Scott Van Vliet as chief technology officer, and Chris Schnakenberg as corporate vice president of partnerships and business development.
