Is there any horror to compare with World Book Day horror? I’m over it all myself because my daughter is at secondary school and they don’t get you to dress up at The Very Hungry Caterpillar there.
But for anyone with a child at primary school, it starts when they’re toddlers and you find yourself reaching for a mackintosh, umbrella and bear for the Christopher Robin look, and goes on to the very end with half the boys dressed up as footballers on the spurious basis that Marcus Rashford once wrote a self-help book and the girls, if they’re lazy, are still doing Roald Dahl’s Matilda, which is an easy look – a pile of books, sweater and skirt, and you’re there. I don’t know if it actually gets children reading; it certainly gets parents sweating.
