
Step away from the hummus, ditch the olive oil and for goodness' sake, put the sashimi back on the conveyor belt. It turns out that the key to living a super long life may not be healthy eating after all, but pension fraud
Dr Saul Justin Newman of University College London has won the (satirical but real) Ig Nobel award. His discovery? Well, you may have read about 'Blue Zones' – that is, parts of the world such as Sardinia in Italy, Ikaria in Greece and Okinawa in Japan, where people supposedly live much longer than others. This is frequently attributed to diet, strong social connections and genetics. But Dr Newman suggests that this may have rather more to do with poor record-keeping.