
Even in the age of streaming services and short-form video stars, a fundamental truth endures: if it’s important, it’ll be on television. And for a long time, women’s sport was nowhere to be found.
There were notably rare exceptions, such as tennis and athletics. And so growing up, I was in awe of Serena Williams’s serve, Justine Henin’s backhand and Martina Hingis’s evil twin vibe. And every four years I’d be hooked by athletics, from Cathy Freeman’s 400m in Sydney to Kelly Holmes’s 800m/1500m double in Athens.