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Evening Standard
Evening Standard
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Claudia Cockerell

OPINION - If Meghan Markle wants to succeed on Instagram, she must overcome her biggest problem

Meghan Markle has returned to Instagram - (Richard Shotwell/Invision/AP)

Before she became a duchess, Meghan Markle had a lifestyle blog and an active Instagram page. Her posts were classics of the genre: holiday snaps, pictures of dogs, and recipe ideas abounded. But Markle wiped her online presence in 2018, the year she and Harry married.

Now, the duchess is back on Instagram. She has re-entered the social media arena with a fresh Instagram page and a shiny new username, @meghan. Perhaps she is hoping people will start referring to her mononymously like Beyonce or Oprah.

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