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Technology

Joe Foley

OpenAI's first hardware isn't the revolutionary iPhone killer we expected

OpenAI Codex Jony I

OpenAI Codex Micro.

Over a year ago, OpenAI bought Jony Ive's IO and turned the former Apple design chief's LoveFrom into its own in-house design studio. The remit was to create a revolutionary piece of hardware that would redefine how we interact with AI.

For an unprofitable company looking to go public, it needs the product to be nothing less than AI hardware's iPod or iPhone moment. It goes without saying that it has to be a lot more usable than AI gadgets like the Rabbit R1 and Humane AI Pin.

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