Get all your news in one place.
100's of premium titles.
One app.
Start reading
The Conversation
The Conversation
Yuanyuan (Gina) Cui, Assistant Professor of Marketing, Coastal Carolina University

OpenAI slipped shopping into 800 million ChatGPT users’ chats − here’s why that matters

AI could soon be buying things for you – maybe without even asking. Andriy Onufriyenko/Moment via Getty Images

Your phone buzzes at 6 a.m. It’s ChatGPT: “I see you’re traveling to New York this week. Based on your preferences, I’ve found three restaurants near your hotel. Would you like me to make a reservation?”

You didn’t ask for this. The AI simply knew your plans from scanning your calendar and email and decided to help. Later, you mention to the chatbot needing flowers for your wife’s birthday. Within seconds, beautiful arrangements appear in the chat. You tap one: “Buy now.” Done. The flowers are ordered.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.