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Creative Bloq
Creative Bloq
Technology
Joe Foley

Sora is a new kind of social media where nothing is real

OpenAI Sora Instagram
Images from AI-generated videos made in OpenAI Sora app.

If you're an Instagram or TikTok user, chances are you're finding it increasingly hard to differentiate between genuine images and videos and AI-generated content in your feed. But OpenAI now has a solution: what if we make it all AI slop?

The company behind Chat GPT is entering the social media space with Sora, an iOS app named after its generative AI video model. The app uses OpenAI's new Sora 2 model and allows users to generate videos and remix others' generations. You can also add yourself or friends to videos via 'cameos'.

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