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Windows Central
Windows Central
Technology
Kevin Okemwa

OpenAI's 'magical' GPT-4o launch leads to ChatGPT's "biggest spike ever" in revenue and downloads on mobile, despite being buried behind the 20-dollar Plus plan

OpenAI ChatGPT Microsoft Appfigures App Store
ChatGPT and Microsoft Logo.

What you need to know

  • OpenAI's new GPT-4o model spikes ChatGPT's revenue and downloads on mobile.
  • The new flagship model's launch contributed to ChatGPT's rise in daily average revenue from $491K to nearly $900K.
  • Appfigures says this isn't a one-off peak, but a sustainable trend on an upward trajectory.
  • GPT-4o is limited to ChatGPT Plus members on mobile, but it's still driving more revenue and downloads. 
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