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Barchart
Aditya Raghunath

OpenAI Hardware Pivot Sends Blunt Warning to Audio Giant. How to Play Hard-Hit Sonos Stock Here.

Sonos OpenAI SONO AI Tom Conrad Apple AAPL Amazon Morgan Stanley

OpenAI, the artificial intelligence (AI) company behind ChatGPT, is entering a key market and now wants a place on your kitchen counter. A new report says the company is building its first piece of consumer hardware, and it looks a lot like a smart speaker.

This news has landed hard on a small-cap company that operates in the segment. Sonos (SONO) investors got a rough reminder this past week that the smart home speaker business is about to get a lot more crowded.

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