
LONDON—New data from Omdia highlights a number of major trends in the streaming business with findings that show the number of SVOD services per home is declining in a number of markets for the first time and that YouTube is the top streamer in six major markets.
According to Omdia's analysis from November 2023, the number of subscription video-on-demand (SVOD) services per home has declined in a number of markets for the first time. Simultaneously, free video stacking is still on the rise, with the number of free services increasing.