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Sports Illustrated

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Dan Lyons

Ole Miss QB Jaxson Dart Inks NIL Deal With Private Jet Company

Jaxson Dart Ole Miss NIL Eli Manning Darren Rovell Lane Kiffin ESM

Jaxson Dart is one of college football’s most notable returning quarterbacks entering the 2024 season. On Tuesday morning, one of the most intriguing college football NIL deals to date was announced with the Ole Miss gunslinger.

Dart has signed a deal with Nicholas Air, a private air travel company, as noted by sports business reporter Darren Rovell. The deal will grant Dart private jet use for “travel, training and philanthropy,” per Rovell.

Nicholas Air is no stranger to deals with Ole Miss football greats. Both Archie and Eli Manning have endorsed the company, along with the likes of golfer Daniel Berger, journalist Tom Brokaw and actress Nicole Kidman.

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