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International Business Times

Business

Marvie Basilan

OKX, Manchester City Launch Digital Treasure Hunt 'Unseen City' During US Tour

OKX Manchester City United States

OKX and Manchester City collaborated earlier this year to launch the successful "Unseen City Shirts" collectibles campaign. (Credit: OKX)

KEY POINTS

The digital collectibles quest will take place in New York City, Orlando, and Columbus
Fans who collect all four digital collectibles in a host city can have the chance to instantly win prizes such as tickets
The new campaign is expected to bring fans 'closer to the value of Web3,' said OKX's Haider Rafique

English pro football club Manchester City F.C. is returning to the United States for their pre-season tour, and as part of their efforts to engage more American football fans, the club has partnered with leading cryptocurrency exchange OKX to launch today the "Unseen City" Collectibles Quest, an augmented reality (AR) treasure hunt that challenges and rewards fans for finding digital collectibles in host cities.

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