Ofgem is set to launch a new campaign to help people understand how they can reduce their energy use and bring bills down this winter, the regulator's boss has revealed. Jonathan Brearley said his organisation was working with energy companies to help them assist customers through what will prove to be a tough winter.
It comes after Prime Minister Liz Truss reportedly blocked a £15 million energy saving campaign, which could have saved the Treasury several times its cost. The plans had already been signed off by Business Secretary Jacob Rees-Mogg, according to the reports, but Ms Truss vetoed it amid worries about the "nanny state".
But experts say that the UK Government, which is picking up a multibillion-pound energy tab for households this winter, could save millions by investing in a public information campaign. Andrew Ward, the boss of ScottishPower's retail unit told an audience in London on Thursday: “On the campaign question, I just can't see any logical reason why you wouldn't do it. It's absolutely the right thing to do for the UK."