Ofcom has announced its decision regarding an investigation into Love Island after it received almost 7,500 complaints about the latest series of the ITV dating show.
The broadcast watchdog revealed it received 7,482 complaints about the popular ITV dating show across its eight-week series, with complaints related to “alleged misogyny, emotional abuse, coercive control and bullying behaviour” by some of the male contestants. Ofcom has now said it will not further pursue the complaints as the “negative behaviour in the villa was not shown in a positive light.”
Among the complaints received, the highest volume was 1,497 for an episode which aired on July 19. During the episode, the contestants took part in a Snog, Marry, Pie challenge where they revealed who they would kiss, marry or hit in the face with a cream pie.