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Wales Online
Wales Online
National
August Graham, PA & Richard Blackledge

Ocado losses almost triple as shoppers buy fewer items than in pandemic

Losses at online supermarket Ocado have almost tripled. It comes as costs rise and shoppers buy fewer items than they were doing during the pandemic.

Customers bought on average 46 items per visit to the supermarket’s online store last year, down from 52 the year before but the same as before the Covid outbreak. The amount that each customer spent per shop in the company’s supermarket arm fell from £129 in 2021 to £118 last year.

It is unclear how much of this is due to the cost of living and how much is the return to normal after the pandemic. Average shopping basket sizes and how much a customer spent per shop soared during the pandemic - in 2019 average basket values were £106.

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