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Nicolas de Roos, Professor of Economics, University of Liverpool

Oasis tickets: how dynamic pricing works – and how touts may have driven up prices

Tickets to see Oasis in 2025 went on sale at the end of August. Very few will have missed the news that the 17 concerts in the UK are sold out.

When I searched afterwards, I was advised by the Ticketmaster website to: “Please check back later as more (tickets) may be released.” How would more tickets be released? The capacity of Wembley cannot be increased. Will additional concerts be scheduled? Have tickets been withheld from sale?

After expecting to pay around £135 for a ticket, many fans who were lucky enough to get to the front of the queue then found the price had shot up to more than £350 because tickets were “in demand”. Plenty of fans hadn’t anticipated that the price could surge even as they waited in the queue.

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