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PC Gamer
PC Gamer
Nick Evanson

Nvidia's reportedly scaling back RTX 40 series production by as much as 50% in preparation for the Blackwell RTX 50 launch

MSI RTX 4070 Ti Super graphics card.

One of Taiwan's leading financial news media, UDN, is claiming that Nvidia is heavily reducing the production of its high-end RTX 40-series graphics chips in preparation for the launch of the Blackwell-powered RTX 50 range. However, the reduction is claimed to be so large, by as much as 50%, that prices for RTX 4070, 4080, and 4090 graphics cards will almost certainly increase.

Designing and developing new GPUs costs billions of dollars, so when a new generation of processors is only a few months away, companies like Nvidia will ease off on producing last-gen products, to ensure retailers' inventories aren't full of cheap, old stock. It's been that way for as long as there have been PC graphics cards, so the report from Taiwan's UDN (via TweakTown) claiming that high-end RTX 40 series GPU production is being scaled back isn't exactly headline news.

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