Nvidia’s official DLSS 5 announcement video has been blocked on YouTube after a copyright claim by the Italian broadcaster La7. The same issue also affected creators who used footage from the reveal in their own videos.
The blocked upload is Nvidia’s March 16 DLSS 5 reveal. It was met with pitchforks, but the company and its President and CEO, Jensen Huang, still plan to release the generative AI-based tool later this year. Huang himself called out gamers for being wrong, but multiple sources corroborated the information that the basis for DLSS 5 is essentially just a generative AI filter with very little internal control as of now.
Many creators who used Nvidia’s footage for their own coverage were also copyright claimed by La7. Destin Legarie wrote that he posted his video on March 16, that La7 later used the footage on April 4, and that his channel was then hit with a copyright claim.
Content creator Scrubings posted that La7 had claimed ownership over the DLSS 5 trailer and that videos using the footage were being flagged.
There was no official statement from YouTube, aside from the standard “Wait for 30 days for the claimant to respond” reply to Destin’s question, completely ignoring the fact that even the original source was getting the claim.
After several hours, La7 relented and released all the disputed videos. There was no official statement, so it’s unknown if this was a mistake on the broadcaster’s part, a work of a single overzealous employee, or a genuine attempt by a corporation to pose the content as their own.
Nvidia’s DLSS 5 announcement is viewable again both in Italy and globally around the world as well. If the third-party extensions are to be believed, the video still has overwhelmingly more dislikes than likes.
Nvidia hasn’t made any statements about the copyright issues either.
