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PC Gamer
PC Gamer
Nick Evanson

Nuclear reactor start-up targeting AI energy demands showcases its tech with an Nvidia DGX Spark, though the website demo needs its own power plant

A screenshot of a Valar Atomics promotional video, showing an employee holding an Nvidia DGX Spark, ready to be powered by a nuclear microreactor.

Names poached from Tolkien's works. Glossy websites, packed with animations and all kinds of promises. Slightly ludicrous tech demonstration. All the hallmarks of today's tech companies, one might think. But in the case of one nuclear power start-up, the super-slick marketing is actually a good reminder that AI's rampant hunger for energy needs can't be ignored or solved by traditional methods.

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