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Motorsport
Motorsport
Sport
David Malsher-Lopez

NTT reveals new data boost to improve IndyCar fan experience

Using data analytics, artificial intelligence (AI) and ‘digital twin’ capabilities, gathered from prior seasons and the first five races of the 2022 season, NTT will be delivering more detailed, real time and predictive insights.

NTT will provide data-driven predictions, ranging from the best passing opportunities to how pit and fuel strategies will play out during a race. IndyCar fans will be able to access these predictive analytics for the entire season by following the series’ social media channels, where insights will be displayed during races. In addition, NTT will continue supplying these insights and analytics to NBC’s production team with plans underway for broadcast inclusion as the season moves forward.

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