At North Melbourne home games, club president Dr Sonja Hood and CEO Jennifer Watt often sneak out of their functions and spend the last quarter sitting with the cheer squad. They’ve had some glum afternoons – games that were over after 15 minutes and games where they were mown down late. Last year, one of Hood’s KPIs for her football department was how fans felt coming to games, rather than how many games the team won. For most supporters, half an hour of proctology was preferable to some of the final terms they had to sit through.
But they finally had their day on Sunday. With the contest still in the balance early in the final quarter, they slammed on three goals before Melbourne had even touched the ball. Soon it was torrential, and they’d kicked half a dozen goals in as many minutes. It was their biggest win in five years and perhaps a portent of a successful era to come.
