It’s been wild seeing Luigi Mangione’s widespread digital footprint. The 26-year-old was supposedly active on SO many platforms, from Goodreads to Letterboxd, and of course, had all the usual social media accounts.
After he was named as a “person of interest” in the murder of UnitedHealthcare CEO Brian Thompson, online sleuths quickly got to work. His X account (formerly Twitter) and Instagram were quickly identified, and his follower account skyrocketed.
While what’s believed to be Mangione’s Instagram account (@luigi.from.fiji) originally had just over 1,300 followers, it only took about three hours from discovery to grow to over 74,000.
His tagged photos were originally filled with snaps taken by family or friends, but they were soon pushed way down as clout chasers took over.
Influencers started tagging Mangione in all sorts of nonsense posts, from Reels to selfies, so they could get a lil’ boost of popularity.
One posted her own thirst trap from a boudoir shoot. Guess her logic was that people are thirsting over Mangione, so why not grab some of that for herself?! She’s a ~businesswoman~ for sure.
Another influencer shared a random video from his trip to Europe, filled with your classic Hot Euro Summer vibes. You know, a visit to a rave, fit checks where they’re feelin’ themselves, food and expensive cars. He only ended up getting 4,500 views on his Reel, so his publicity stunt didn’t really work out.
Mangione’s tagged tab became clogged with pics of randoms holding pumpkins, selfies from the beach, and all sorts of other influencer posts.
His Instagram account has since been suspended so for aspiring influencers out there thinking about joining in, you’ve sadly missed the boat.
However, Mangione’s X account is now verified and has over 348,000 followers. It was briefly suspended but Elon Musk stepped in so we can trawl through Mangione’s past tweets, thank god.
Seeing as the alleged hot assassin has now been charged with murder, his influence and reach is only gonna grow. We’ll probably keep seeing more clout chasers pop up online as people try to grab a slice of the pie!
Lead image: Instagram @luigi.from.fiji, Getty
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